Our role 

From Olympic Athletes to Premier League footballers, we have advised sports celebrities on sponsorship, endorsement and influencer agreements.  Equally, we have represented brands in the engagement of their celebrity ambassadors.

Our work

  • Evaluating (alongside our consultancy colleagues in TSC) the suitability of a Premier League footballer to act as a brand ambassador for a particular product, then drafting and negotiating the sponsorship agreement;
  • Advising an Olympic sportsman on his commercial programme, including negotiating endorsement agreements in the context of the BOA’s own commercial programme;
  • Advising a Premier League and England international footballer on a boot and apparel contract;
  • Advising the UN Patron of the Oceans on various ambassadorial and sponsorship agreements.