From Olympic Athletes to Premier League footballers, we have advised sports celebrities on sponsorship, endorsement and influencer agreements. Equally, we have represented brands in the engagement of their celebrity ambassadors.
- Evaluating (alongside our consultancy colleagues in TSC) the suitability of a Premier League footballer to act as a brand ambassador for a particular product, then drafting and negotiating the sponsorship agreement;
- Advising an Olympic sportsman on his commercial programme, including negotiating endorsement agreements in the context of the BOA’s own commercial programme;
- Advising a Premier League and England international footballer on a boot and apparel contract;
- Advising the UN Patron of the Oceans on various ambassadorial and sponsorship agreements.